Red Chilli Structured Finance’s property finance website design gets mentioned on www.smashingmagazine.com

“Colors are capable of having a very significant impact on visitors’ perception of the design. However, when using colorful images, you need to make sure that you use the right ones. Blue, red and green are most attractive colors among men and women. Women don’t like brown, orange and purple most, while men feel uncomfortable with brown, purple and pink. RedChilli uses the color red very powerfully. The vivid image in the middle of the page is memorable, attractive and informative. And this is what effective design is all about.

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Full article here:
http://www.smashingmagazine.com/2008/07/29/vivid-imagery-in-modern-web-design

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